Target has revealed plans to carry officially licensed Indy 500 apparel supplied by IMS. This year, shoppers can find the range both online and in select physical stores, with merchandise first hitting the shelves this weekend. Initially, the collection will focus on children’s sizes, while plans are already underway to expand the offerings to include adult sizes in the near future.
Hey everyone, I’m really excited to see this new move with Target carrying officially licensed Indy 500 apparel! It’s pretty cool that they’ve started out with the kids’ sizes first—it makes me wonder about the styles they’re choosing for the younger fans, and what untapped designs might pop up when they expand to adults. Do you think this will open up a whole new avenue for Indy gear, making it a must-have for collectors and casual fans alike? I’m curious if this strategy might also lead to some limited editions or special collaborations in the future. What are your thoughts on the style and collectability of this range? Looking forward to hearing what you all think!