Hey folks! I’ve recently started a B2B ecommerce company that offers services instead of products. It’s been quite a change from my dropshipping background. I’m finding it tough to get leads and bring in new clients. The strategies I used before don’t seem to work here.
Does anyone have experience with B2B lead generation? I’d love to hear your tips and tricks. What methods have worked well for you? Are there any specific tools or platforms you’d recommend?
I’m open to all suggestions and even willing to consider a commission-based arrangement for successful client acquisitions. Any help would be awesome – I’m eager to learn and grow in this new field!
I’ve found that targeted account-based marketing (ABM) can be highly effective for B2B lead generation. Identify your ideal client profile, then create personalized campaigns to engage key decision-makers at those companies. Leverage intent data to find businesses actively searching for your services. Cold outreach via LinkedIn and email can work well when highly customized. Industry conferences and trade shows are also great for making connections, even if virtual. Consider offering free consultations or assessments to showcase your expertise and provide immediate value. Ultimately, building relationships and demonstrating how you solve specific pain points is crucial in B2B sales.
hey there, sailingbreeze! b2b lead gen can be tricky. have you tried linkedin? it’s great for connecting with decision-makers. also, content marketing works wonders - blog posts, whitepapers, etc. cold emailing can work too, but personalize ur messages. networking events are gold for b2b. good luck with ur venture!
Hey SailingBreeze! Wow, that’s quite a shift from dropshipping to B2B services. Kudos for taking the plunge! 
Have you considered partnering with complementary businesses? It could be a win-win situation. For example, if you’re in logistics, teaming up with a packaging company might open doors to their client base.
What about hosting webinars or virtual events? They’re great for showcasing your expertise and connecting with potential clients. Plus, you get to answer questions in real-time, which builds trust.
I’m curious - what kind of services are you offering? Sometimes the approach can vary depending on the industry. Have you tried reaching out to your existing network for referrals? Word-of-mouth can be powerful in the B2B world.
Keep us posted on what works for you! It’d be awesome to hear about your journey and success stories. 