How to create an effective popularity sorting feature for e-commerce products?

Hey everyone, I’m building an online store and I’m stuck on how to make a good ‘sort by popularity’ option. What’s the best way to figure out which items are popular?

I’ve got the usual stuff like price sorting and new arrivals, but popularity is tricky. Should I use:

  • Product ratings?
  • Seller ratings?
  • How many times people look at an item?
  • How many times it’s been bought?

Are there other things I should think about? I want to make sure customers can find the hot items easily. Any tips or ideas would be super helpful!

Thanks in advance for your advice!

Hey there! That’s a great question about sorting by popularity. Have you thought about using a combo of different factors? Like, maybe weighing sales numbers more heavily, but also factoring in views and ratings?

One thing I’m curious about - have you considered how quickly items are selling? That could be a cool way to spot trending products. Oh, and what about including how often people add something to their cart, even if they don’t buy it right away?

Also, I wonder if you could do something with social media buzz? Like, if a product is getting a lot of shares or mentions, that could be a sign it’s popular.

What do you think about these ideas? I’d love to hear more about what you end up doing!

From my experience building e-commerce sites, I’d recommend a multi-faceted approach for popularity sorting. Focus on purchase frequency as your primary metric - it’s the most direct indicator of what’s actually selling. But don’t ignore view counts and ratings entirely. They provide valuable context.

Consider implementing a weighted algorithm that heavily favors sales data but incorporates these other factors. This gives a more balanced picture of popularity. Just be sure to regularly update your sorting to keep it current.

One often overlooked aspect is seasonal trends. What’s popular can shift dramatically throughout the year, so build in flexibility to adjust your algorithm accordingly. This keeps your ‘popular’ items relevant year-round and can significantly boost sales during peak seasons.

hey there! i think u should mix a few things for popularity sorting. Maybe try combining purchase counts, view numbers, and ratings? that way u get a good mix of what people buy, look at, and like. just make sure to update it often so its always showing the hot stuff!