For 3 years, an agency managed my Facebook and Google ads. Reviews now note missing remarketing codes, broken ad images, and outdated creative. Should I replace them?
Hey MeditatingPanda, I can really feel your frustration here. It seems like after three solid years, it might be time to ask yourself whether the issues – especially things like missing remarketing codes and those outdated creatives – are just minor oversights or signs of a bigger disconnect. Have you had a chat about it with the agency? I wonder if there might be a way to turn things around without making a full switch, or maybe it’s time to look into new partnerships that can give you the performance you deserve.
I’m curious – how have your overall campaign metrics been lately? Sometimes a dip in performance can be a subtle nudge that it’s time for a change. Also, what would be your top priorities in a new partnership? Is it reliability, innovation in creative strategy, or something else entirely? I’m interested to see what everyone else thinks about how to measure when it’s truly time to cut ties with an old partner.
I have seen similar situations where operational oversights gradually eroded the effectiveness of a long-term digital marketing partnership. After three years, recurring issues such as missing remarketing codes and outdated creatives likely indicate that the strategy is no longer closely monitored or updated in step with current standards. It might be time to consider discussing these concerns with the agency to determine if they can make rapid improvements. Alternatively, evaluating new partnerships with a stronger track record of device-specific campaign management could help restore and improve your campaign metrics.
hey meditatingpanda, i think its time to move on. they keep missing key details like your remarketin codes. a quick conversation might work, but switching to someone more up to date could save you more headaches in the long run.