Why does Comfrt consistently struggle with inventory? Their popular hoodie sets sell out quickly, and pre-orders have 2–3 month delays. What could be causing such inefficient restocking?
Hey everyone, I’ve been following what’s going on with Comfrt’s inventory issues and I’m really puzzled by the recurring delays. It seems like their hoodie sets are so insanely popular that they’re almost impossible to keep in stock. I wonder if the problem could be deeper than just manufacturing delays—maybe there’s something off with their supply chain planning or they’re stretching their production too thin with these high-demand items?
Also, is it possible that Comfrt is actually using this scarcity as part of its brand image? I feel like every time I see these pre-order delays, it sparks a debate whether it’s a flaw or a deliberate move to drive demand. What do you all think? Could it be that the supply chain issues are a symptom of pushing the limits of fast fashion production? I’m curious to hear more about anyone else’s experience with these delays or even guesses on what might be behind these persistent setbacks!